Tembici Bike Sharing System

Tembici needed a scalable and resilient solution to operate a large fleet of shared bikes in diverse urban environments. The system had to withstand harsh weather conditions, support real-time connectivity, and provide a seamless user experience — while being energy efficient and easy to maintain.
The project had a strict deadline of 18 months, requiring rapid prototyping, iterative validation, and fast deployment across multiple regions. As a result, the new platform helped reduce CAPEX by 30% and increase bike availability by 50%, enabling more efficient and sustainable operations at scale.

Bike

The station

Key Contributions

  • Led and managed the hardware, embedded systems, mechanical, and product development teams, overseeing both New Product Introduction (NPI) and continuous improvement efforts.

  • Defined the system architecture and orchestrated the CAN communication strategy between embedded modules, including the display, IoT unit, and smart lock integrated into the bike.

  • Managed the development process using a hybrid of Agile and Waterfall methodologies, ensuring fast iterations within a structured product roadmap and strict deadlines.

  • Coordinated cross-functional teams to align firmware, hardware, and mechanical development efforts with backend and mobile integration.

  • Oversaw mass production, regulatory certification, and field validation across multiple countries.

  • Ensured the system supported OTA updates, remote diagnostics, and real-time telemetry for large-scale fleet operations.

System Architecture & Deployment Overview

IoT PCB Board